Business Coaching

help you turn your gift into a living — a real business, built on soul and strategy, that actually feels like living. 

Led with Loving Kindness

You have a gift. What's missing is the structure to carry it. Conscious business coaching for coaches, healers, and creatives.

"Build a conscious business around your gift — one that actually sustains the life you want to live."

Jordy Jaarsma working on his laptop with a smile

Six months from now

  • An offer you can say in one sentence — and people immediately get it.

  • A strategy that’s genuinely yours, not borrowed from someone else’s playbook.

  • Clients who find you because the positioning is finally clear.

  • Income that grows without costing you your peace.

What's missing isn't the gift — it's the structure: the clear offer, the right price, the way to reach the people who need you. We start with who you are, because positioning that doesn't come from the truth of you never holds. Then we build outward — offer, strategy, momentum — into a business that pays you and still feels like yours.

This is for the coach, healer, or creative ready to build the business their gift deserves.

  • Get clear on who you are, who you serve, and what you actually offer.

  • Turn your gift into an offer people understand — and say yes to.

  • Build a soulful strategy — structure, systems, momentum — without burning out.

  • Make a real living doing the work you were made for.

Where people start — and where they land

From

  • A gift you can feel but can’t name  

  • Effort going in five directions at once

  • Avoiding marketing because it feels like pretending

  • Looking fine outside, hollow inside

  • Rebuilding from scratch every time momentum fades

To

  • One sentence that makes people say “I need that”

  • A single strategy, rooted in who you are

  • Selling that feels like honesty, not persuasion

  • Work that feels like you, not a role you’re playing

  • Momentum that stacks instead of resetting

None of this comes from pushing harder.
It comes from finally building on something solid underneath.

The Work,
Phase by Phase

What we actually work on

PHASE 1 - CLARITY

Before strategy, we go inward. Who are you underneath the roles? What do you genuinely want to build? And what's quietly been in the way? You leave able to say who you are, who you serve, and what makes you the obvious choice.

PHASE 2 - DIRECTION

Now we build it: your positioning, your offer structure, your voice. A strategy shaped around you — not borrowed from anyone else. You leave with an offer, a one-line positioning statement you believe, and a plan you'll actually keep.

PHASE 3 - EXECUTION

The practical layer: simple systems, steady habits, real accountability. How to stay visible, sell honestly, and keep momentum without running yourself down. You leave with a business that works — and the structure to keep it working without resetting every few months.

Portrait of Jordy Jaarsma

WHO YOU'D BE WORKING WITH

Hi! I’m Jordy

I left a senior corporate role at 25 to build something that actually meant something — with no safety net and no map. Everything I teach, I worked out the hard way: how to build a business around who you really are, not who you think you're supposed to be.

Since 2020 I've worked with 500+ coaches, healers, entrepreneurs, and creatives. I bring both the inner work and the practical tools — identity, positioning, marketing, sales, and systems — because the outer strategy only works when it's built on something real underneath.

Testimonial Slider

What Clients Say

Mari pf
Mari Liss Núnez
Co-creator Sananda Quantum Healing Project
About Soulful Business Coaching
Conscious Business Coaching

I have received individual coaching with him, and it has allowed me to lay the foundations for organizing my project, and to do it more professionally in terms of organization and marketing strategy and the business model. I felt his empathy with me as a person, not only as an entrepreneur.

lauren
Lauren Thompson
CEO, LET International ICS
About Soulful Business Coaching
Conscious Business Coaching

The knowledgeability of his experience and his commitment help you to flow through your own ideas in an organized and creative manner. Jordy is respectful of personal process, able to intuitively prompt questions to keep the flow of ideas on track. I recommend him for strategy, Life & Project Planning and implementation!

Schermafbeelding 2021-07-06 om 14.30.21
Risa Luna Vega Boschiazzo
Holistic Life-Coach, Inner Child Therapist
About Soulful Business Coaching
Conscious Business Coaching

Since the first session I felt listened to. There is no small thing you cannot talk about with him, and his work method is clear and to the point. In this short time I have increased my number of clients and have a roadmap of what to do to work more efficiently.

Schermafbeelding 2021-08-05 om 12.55.43
Franco Negri
Business owner La Base Lamay (Tour Operator and Community Centre)
About Soulful Business Coaching
Conscious Business Coaching

My experience with Jordy is really holistic. He is more than just my coach. He is a friend that gives me peace and confidence. He provides me with the essential tools for grounding myself as a manager and as an entrepreneur, to balance things in my life, as a father and a man.

Testimonial; N
Nic DeMuth
Owner Alchemica Co-Creation Center
About Soulful Business Coaching
Conscious Business Coaching

I always felt a deep sense of relaxation and trust in our work together. The biggest thing I learned is never to do it alone. Jordy helped the whole team and business go way beyond what I thought was possible, and that alone is a priceless gift I am still so grateful for.

Brint pf
Brint Duncan
Owner Bucha Del Valle
About Soulful Business Coaching
Conscious Business Coaching

Jordy helped me gain clarity on my personal and business goals and develop a strategy to reach them. In those months, I took my business to 2X output, with a plan to 3X from there. He didn't do the work for me — he asked the right questions and was present throughout.

Testimonial Slider

What Clients Say

Mari pf
Mari Liss Núnez
Co-creator Sananda Quantum Healing Project
About Soulful Business Coaching
Conscious Business Coaching

I have received individual coaching with him, and it has allowed me to lay the foundations for organizing my project, and to do it more professionally in terms of organization and marketing strategy and the business model. I felt his empathy with me as a person, not only as an entrepreneur.

lauren
Lauren Thompson
CEO, LET International ICS
About Soulful Business Coaching
Conscious Business Coaching

The knowledgeability of his experience and his commitment help you to flow through your own ideas in an organized and creative manner. Jordy is respectful of personal process, able to intuitively prompt questions to keep the flow of ideas on track. I recommend him for strategy, Life & Project Planning and implementation!

Schermafbeelding 2021-07-06 om 14.30.21
Risa Luna Vega Boschiazzo
Holistic Life-Coach, Inner Child Therapist
About Soulful Business Coaching
Conscious Business Coaching

Since the first session I felt listened to. There is no small thing you cannot talk about with him, and his work method is clear and to the point. In this short time I have increased my number of clients and have a roadmap of what to do to work more efficiently.

Schermafbeelding 2021-08-05 om 12.55.43
Franco Negri
Business owner La Base Lamay (Tour Operator and Community Centre)
About Soulful Business Coaching
Conscious Business Coaching

My experience with Jordy is really holistic. He is more than just my coach. He is a friend that gives me peace and confidence. He provides me with the essential tools for grounding myself as a manager and as an entrepreneur, to balance things in my life, as a father and a man.

Testimonial; N
Nic DeMuth
Owner Alchemica Co-Creation Center
About Soulful Business Coaching
Conscious Business Coaching

I always felt a deep sense of relaxation and trust in our work together. The biggest thing I learned is never to do it alone. Jordy helped the whole team and business go way beyond what I thought was possible, and that alone is a priceless gift I am still so grateful for.

Brint pf
Brint Duncan
Owner Bucha Del Valle
About Soulful Business Coaching
Conscious Business Coaching

Jordy helped me gain clarity on my personal and business goals and develop a strategy to reach them. In those months, I took my business to 2X output, with a plan to 3X from there. He didn't do the work for me — he asked the right questions and was present throughout.

Three Ways to Build It

Start with one honest session or commit to the full arc — every path leads to a business that's actually yours.

The Deep Dive

€222
€88
ONE-TIME - 2 HOURS

One deep 1:1 session — 2 hours (€222 €88), or 3 hours (€297 €118) if you want more room.

You leave with: the real block named (usually not the one you think), and a grounded action plan you can act on the same day.

No ongoing commitment

The Foundation

€1,800
OVER 3 MONTHS

For the moment between knowing and doing. Six deep sessions over three months, with support in between — a full arc from scattered to clear. Payment plan available: 3 × €650.

  • 6 × 90-min deep coaching sessions
    (bi-weekly)

  • 3 × 30-min integration calls between sessions

  • Voice / text support between sessions

  • Personalised strategy and guidance throughout

You leave with: a defined identity and positioning, a soulful strategy, systems for consistent momentum, and inner calm — moving from a grounded place, not from fear.

The Path

€3,000
OVER 6 MONTHS

For when you want the whole journey, not just the start. Everything in The Foundation, doubled — more time, deeper integration, feedback in real time. Payment plan available: 6 × €570.

  • Everything in The Foundation, doubled

  • Ongoing voice / text support

  • The full arc: identity work through to real-world results

  • Tracking patterns, progress, and blind spots

  • Everything in The Foundation, doubled

  • Ongoing voice / text support

  • The full arc: identity work through to real-world results

  • Tracking patterns, progress, and blind spots

You leave with: a business that actually works — built on true identity and real strategy, with the confidence and structure to keep moving.

The clearest next step.

Book a Deep Dive Session.

One focused 2-hour session. You'll leave knowing exactly where you are, what's in the way, and what to do next.

€222 €88
No ongoing commitment

Jordy Jaarsma working at his desk

Most people just make a living.
I help you build one that actually feels like living.
Led with loving kindness.

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